One of the things you should be thinking about during these first few weeks of January is your plan for your blog in 2012. What most of us don’t spend enough time on is forecasting the expenses required to maintain your blog all year long. In fact, we tend to just get from day to day. That’s why this post from Kim Gauthier is great. It talks about what she’s considering as she plans her blog budget for 2012. It’ll get you thinking, too!
If you’re like me, you just started blogging one day. I didn’t put too much thought into keyword research or monetizing my blog. It wasn’t until I heard about Bloggy Boot Camp that I stopped seeing my blog as a hobby and started to view it as a business.
As a business person, I decided to treat myself and splurge on my blog and saw how quickly the splurging could get out of control. I’m a fan of free, but sometimes spending is necessary.
Let’s take a look at my 2012 Blogging Budget:
Required Spending – $176/year
Domain Name – $14/year. The shorter your URL, the easier it’ll be to remember, right? So why share your URL real estate with WordPress or Blogspot?
Hosting – $107/year. Because I’ve monetized my blog, I’m not eligible for a WordPress.com (free) site; I use WordPress.org. At this time, Blogger does allow users to monetize their sites.
Wordpress Theme – $50 (for 5). I pay for a theme, because it comes with support; as a technically challenged blogger, I need that extra support to help manage my sites.
Logo – $5. Yes, you read that right! Two of my logos were created by as part of a trade – two logos for promotion on my blog. My third logo was created by someone on Fiverr.
Optional Spending – $35/year
Domain Privacy – $9/year – the privacy is supposed to keep you from being spammed
Site Back up & Restore – $17/year – another treat offered by my hosting company; I prefer that the site backups remain on my host’s server than trying to save them on my own.
Pagemodo – $9/month – this site helps you create cool landing (and other) pages for your Facebook page.
And don’t forget about the things like internet service, notebook or desktop, and your business license. If you reach a point where you want to determine if your blogging business is making money, you’ll have to take these into account as well.
If you’re not 100% sure about any investment, don’t make it. Instead, take the time to do your research. Hosting companies are always promoting deals for your first year. Connect with a blog designer to dress up your site in exchange for free ad space. And don’t forget about Fiverr; I’ve gotten some great deals on that site!
What are your big expenses for your blog this year?
Looking For More Blog Tips?
If you are looking for more ideas on how to stay motivated both in blogging and in life, then you do not want to miss these posts:
- How To Request Guest Posts
- 5 Ways To Avoid Blogging Burnout
- How to Write a Blog Post in 15 Minutes or Less
- Hanging Onto Your Blogging Mojo
- 4 Ways to Find and Keep Your Motivation
- 10 Blogging Pitfalls You Should Avoid
About the Author:
Kimberly Gauthier is a prolific blogger who has rediscovered her love of writing and photography and is now the author of Through the Lens of Kimberly Gauthier, Adventures in Blogging, andKeep the Tail Wagging. She’s excited to share what she’s learned about growing a successful blog at the 2012 Las Vegas Bloggy Boot Camp.
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