Instagram is a key social platform for influencers and brands. With over 700 million active users, it can feel really overwhelming. You can't just take beautiful pictures and hope people show up to like and comment on them — you need a strategy that will help you build an Instagram community that is excited to follow you and engage with your content. What You Need To Build A Strong Instagram Community There are several obstacles you need to overcome if you want to use your Instagram a ...
How to Create Cover Photos for Instagram Story Highlights
As you may already know, Instagram stories can be organized into “highlights” on your profile. The ability to combine multiple stories into Instagram Story Highlights, content your audience can consume at their convenience, can be a very powerful tool if used correctly. If you are familiar with Instagram Story Highlights, you may have noticed the pretty graphics people use as their Instagram cover photo. I've created a step-by-step tutorial to show you how to make your own Instagram Highlight ...
How To Share Photos From Lightroom To Instagram
Do you wish your Instagram feed would look more curated? Particularly, do you wish you could post the photos you take with your professional camera on Instagram? Maybe you’ve tried emailing them to yourself in the past, downloading the photos to your phone, and then posting to Instagram. Those are a lot of steps to follow every single time you want to post to Instagram. Wouldn't it be great to be able to move your photos directly from Lightroom to Instagram? I have some great news for you. O ...
Creating Quality Instagram Content
Let me be the millionth person to shout off the virtual rooftops about how much Instagram sucks right now! Even with quality Instagram content, reach and engagement are both down 90% of the time and the other 10% of time, when a post is successful, it’s unexplainable and unrepeatable. Posting a new picture on your gallery causes the most useless and preventable anxiety on the planet. Thoughts race: “Did I post at the right time?” “Have I changed up my hashtags enough?” “I should have posted ...
How to Use IFTTT To Easily Share Your Instagram Photos on Twitter
I love Instagram. I also like to share Instagram posts on Twitter and Facebook. When you share an Instagram post to Facebook, the image shows, and it’s visually appealing to the audience on both platforms. (Maybe because Facebook bought Instagram? Hmmm.) However, when you share an Instagram post to Twitter, the image gets converted to a link. Wah wah. No image. NO fun. Ever see this happen? Tsk, tsk, tsk. Yes, I shared an Instagram post to Twitter the wrong way just for y ...
How I Got My Instagram Account To Be Seen By Thousands
Have you ever been scrolling through your Instagram and see that one of your favorite Instagram accounts is being run by a special guest for the day? Did you know that it's actually very easy to be that guest running the account? It's called an Instagram account takeover. Instagram account takeovers are an incredible way to grow your Instagram organically. If you are using Instagram as a part of your growth strategy, you know how much work it takes to get your content in front of the right ...