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The SITS Girls

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Search Engine Optimization: Tips from The Work At Home Wife

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We’re thrilled to have Angie from The Work at Home Wife joining us as our featured blogger today.  Not only is she a Virtual Assistant and Freelance Writer, but she also has much to teach us about internet marketing techniques , such as Search Engine Optimization, aka SEO.

When Angie first started her blog, she found that she was getting very little traffic from search engines, such as Google.  In fact, because her traffic was for keyword phrases that had nothing to do with her blog, she was forced to continually market her blog manually…

When I first started my blog, I was living the “if you build it, they will come” dream.  Like most beginner bloggers, I thought if I started posting regularly and marketing through social media, somehow search engines would start sending me traffic. I didn’t know anything about SEO blogging, and it all sounded far too confusing to learn.

Once I did finally resign to learn SEO, I spent a lot of time trying different methods until I found one that worked and was easy to incorporate.  I was so excited when I started seeing measurable results that I had to share what I was doing.  I wrote my free report, The Beginner’s Search Engine Optimization Strategy.

Here are two methods I describe in my report that I’ve used to improve my search engine ranking:

Post Titles

Post titles are one of the easiest places to start incorporating SEO.  Rather than being vague in your titles, start adding keywords.  When constructing your next blog title, take a moment to plug your topic into the Google Keyword Tool.


If your blog relates to recipes, instead of using “How We Eat at Home Every Night,” use a title like “Fast, Easy Meals for Weeknights.”  “Fast easy meals” is a keyword phrase that people searching for information are using.  By using this alternate title, you’ll be able to reap the rewards of this organic traffic.

Post Categories

Most blogs will use the category name for the URL when archiving posts.  URLs that optimize keywords show up in search results.  Instead of having 100 different categories, use the Google Keyword Tool to select 10 to 12 keyword phrases that relate to your blog topics.  When a web surfer searches for one of the keyword phrases you selected for your categories, they will not only receive one post, they will be directed to all of those posts archived under that topic.

If you’re interested in reading more from Angie, such as a step by step guide to affiliate marketing, home business solutions, or how to make money online, then be sure to stop by her blog!

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About Tiffany

Lover of college football, sushi and historical fiction. Mom to a teen and a toddler. I am a real life summer camp director and President of Influencer Management at Sway Group.

Reader Interactions

Comments

  1. Kim says

    Until “how to keep your house clean without ever actually cleaning” becomes a popular search phrase, my blog’s SOL.

  2. Prerna says

    Excellent tips..Thanks for highlighting the importance of categories.. I’ve been wanting to get around to adding them for like forever and didn’t know where to start.

  5. pbenjaytoo says

    This Wednesday I am really looking forward to this weekend. After 10 days of being Mommy’s helper I’m happy to be home and understand fully why only young women get to be Mommy and I am a grandmother.

  13. homemom says

    great tutes and posts, will be researching this. I love the if you build it they will come analogy. I was also under that delusion 😉

  14. Retha says

    The first hit off of keywords I ever got was “Jello Baby Poop” the part I was amazed at was that someone typed that into the search bar LOL!

  15. Julie M. says

    This is wonderful! I’ve been working hard to improve my titles. I’ll definitely check out her site for more information.

  19. LBDDiaries says

    I LOVE learning how to do this – I have had no training (as w/most of us) so when people freely share info like this – wow!

  22. Ally says

    Happy Hump Day! Gonna go visit Angie’s blog, that’s exactly what I’ve been wanting to learn more of, it just gets so confusing sometimes.

  27. Allyson says

    Happy late hello on Wednesday!

    This is exactly what I need to read and figure out in making my blog better. Thanks for sharing ladies.

  29. elizabeth says

    its been ages since I stopped by. last weekend my girlfriend dragged me out: Mom danced in a mosh pit, and guess what! the world did NOT come to an end!

  32. Emma Jayne says

    This great advice! I struggle with keywords all the time..sometimes I even forget to add them. Can’t wait to read more. Thanks!!

  33. Mama Mary says

    OMG, I love this woman and her tips. SEO is something I definitely do not get. I think I do it all wrong, so I will def check Angie and her blog out!
    My post today is a review of The Social Network. I really hope Justin Timberlake doesn’t read it.

  40. Simone says

    WOW. That is so helpful!
    I have bookmarked this post and will be checking out her other tips.
    thanks so much for this. Brilliant.
    🙂

  43. OMG! Yummy says

    I’ve been missing this week – I am drowning with an important “impress the boss” dinner this Friday night, missing a deadline for my daughter’s Bat Mitzvah invitations, and a teenage son that is driving me crazy. Not to mention that my computer is missing in action. But that’s another story all together.

    Great FB today with such helpful content.

  44. Anne Galivan says

    I have so many things to deal with re: blogging that SEO optimization is really low on my list. Maybe someday…