How To Make Your Instagram Profile Stand Out

By Mar 10, 20174 Comments

This post may contain affiliate links which may give us a commission at no additional cost to you. As an Amazon Associate we earn from qualifying purchases.

First impressions are everything; especially in social media. The only introduction available is your profile. Creating an interesting, unique, and enticing profile is a must. Such a profile offers potential followers an idea of who you are, what you are about, and if there is a connection. Instagram continues to grow in the media world; especially for bloggers. It is very important to create a great Instagram profile that stands out, attracts and keeps followers.

But how to make your Instagram profile stand out amongst the others? These easy tips will get you on the path to a great first impression.

Learn how to make your Instagram profile stand out and grow your following!

How To Make Your Instagram Profile Stand Out

1. Instagram Profile Picture

Start with your profile picture. A headshot of you is what your followers want. They seek a relationship with a real person; not a logo. Just like meeting someone new in person, show your face! Why is a headshot important? When you comment on Instagram, your profile photo appears next to your comment. That person will wonder who you are and check out your profile. If a logo appeared next to your comment, the person would be less likely to check out your profile or follow back.

2. Write A Great Description

Instagram allows 150 characters in your description. That isn’t much space to write everything you want to let people know. So, you need to keep your description short and concise. Think about 2-3 words that describe you, what you do, and your brand. Work around these words to write a description that will entice followers.

Let’s say you want to highlight a hobby, business, or skill; make sure to include that in your bio.

Add your name or business name to your biography too. Sometimes your profile name is different from your or your business name. Including this information helps followers know who you are.

Try to stay personal and likeable in your description. Something too formal will put followers off. Remember, you are building a relationship with people. They want to engage with a real person; not a brand or business. Make your description relatable not impersonal.

3. Have Fun

So, you’ve uploaded a great photo of yourself and written an inviting description. Now have fun with it. Who doesn’t love emoji’s? No one! Like adding fun images to your blog post, add eye candy to your description with emoji’s. Creatively sprinkle emoji’s throughout your description (and comments) to draw the eye.

Experiment with spacing (line up words or phrases, add extra spaces between words), vertical lines and slashes between words, and fonts. Apps are available for download to change the fonts.

4. Include This Not That

An Instagram profile that stands out includes:

  • Who you are and what you do
  • Sprinkled with your personality
  • Links to your social media accounts, website, and email
  • Words and phrases that mean something to your niche audience
  • Creativity and fun


  • Formal writing
  • Boring descriptions
  • Zero personality

What does your Instagram profile say about you?
Tell us in the comments, and share the link to your Instagram profile!

Keep Reading

Check out all of our Instagram tips, including advice on writing stellar Instagram captions.

Write stellar Instagram captions with these formatting tips, and help your posts stand out in the feed. | Social Media Tips

About Tammi Young

Tammi was born and raised in Northern California as have her four children. She has owned and operated an internet service company for 13 years with her husband, working as the company accountant and human resources manager. She started her handmade jewelry business, French Robin Designs, in 2012 to work out her creativity and started blogging at French Robin not long after. She loves everything creative, especially DIY furniture renovation projects, fashion, and jewelry. You can always find Tammi visiting on Twitter, Facebook, Pinterest, and Google+.