How To Create A Vlog: Know When To Hold ‘Em, Know When To Fold ‘Em

By Mar 7, 2012April 26th, 20125 Comments

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Figuring out what you should keep and discard when it comes to creating a vlog can be tricky. Just like editing a traditional written blog post, you have to figure out what is vital, entertaining and intriguing information for your video. When you really analyze and edit, you’d be surprised at what you can truly get across in a short amount of time.

create a vlog

How To Do a Video Blog

Today we would like to offer some tips on how to create a great vlog, while keeping length and information overload in mind.

Record as much as possible initially

I always try and record a lot of clips for any video I’m making. I might tape 10 minutes worth of content for a video that I’ll eventually make into a 1 minute video. It’s nice to have options when you sit down to edit. You just have to be able to pick and choose on what you should really keep.

Ask yourself: What is really necessary to include?

My husband always jokes with me that when I tell a story, I should cut it in half and I would still get the same point across. That’s holds true for a blog; whether you’re doing a simple sit down & chat video or a choreographed video skit.

Watch the video before posting

This point can’t be stressed enough. Watch your video over and over before you publish to your video sharing site. You want to be sure that not only is it well produced, but that it is the perfect length for what you are trying to convey.

Gather the idea first

I always find that if I figure out the direction of my vlog first, then I have a better chance at editing it down properly in the end. I always come up with ideas and shots that I want to get and then gather everything I need, especially if I’m doing a skit video. I set a time length in mind before I edit and then I do my best to stick to it. Knowing what your direction is in the beginning will definitely help you produce a better video.

First impressions

It’s like the old saying where you never get a second chance to make a first impression. The same holds true for your videos. If your video is lengthy, repetitive and doesn’t hold a lot of direction, the viewer may not be back to see the rest of what you have to offer.

Every video should be a teaser trailer, not the full movie

We all love watching a movie trailer that leaves us wishing for more. Your videos should do the same. When you make a vlog, it’s not necessary to give your life’s story. Tell your audience a little bit and leave them wanting more. After viewing one video, they may even be intrigued enough to head over to your YouTube or Vimeo channel to check out what else you’ve posted.

When it comes to figuring out that sweet spot for length, it can be tricky. Some videos are longer than others, simply because there may be more information that is necessary to share.

Whether you’re doing a video tutorial,

A product review,

or an all around fun video,

There are many ways to keep it short and sweet and still get your point across.

About the Authors

video blogVlogTalk is a site dedicated to getting bloggers out from behind their computers and in front of the camera. Each week, 3 prompts are offered on Thursdays and the linkup for vlog posts is open for one week starting Monday nights. The masterminds behind VlogTalk are Jessica from My Time as Mom, Elena from Mommy is in Timeout, and Kim from Mama’s Monologues. VlogTalk can be followed on Twitter @vlogtalkmeme and on Facebook.

About Ashley Abele

Ashley is a mom of 3 young children, social media consultant and blogger. She focuses on strategizing for bloggers and small businesses to help them reach their online potential and subsequent sales potential as cofounder of Other Half Media. When she’s not busy creating blogger outreach programs, email or social media campaigns, she blogs her life, parenting, and frequent moves at My Front Porch Swing. Connect on @AshleyNAbele on Twitter and on Facebook.


  • Pamela list says:

    Just a note, please make sure the music for post you use is used with permission.
    I am forever asking people, as are, some of my friends to remove music from their websites that are not paid for….
    My husband will normally grant permission with a written note for certain websites but it is nice to be asked, because then it is not stealing.


  • Nikki O says:

    I just posted my first vlog, and there were alot of rules that I broke! :b Please keep the tips coming 🙂

  • Wyletter says:

    I have not ventured into vblogging yet, but this may help me to get started. Thanks for the information.

  • Joanna says:

    This is a fantastic series. I’ve been a huge chicken when it comes to doing video, and I think I’ll try some of the prompts at Vlogtalk to get started. They might not get posted, but I can try.

  • Maggie S. says:

    I cannot imagine any future that includes me and a vlog.